BELLEVUE, Wash. — May 5, 2026 — In its ongoing fight to protect the right to keep and bear arms, the Second Amendment Foundation (SAF) is launching a new national television ad calling on Americans to pledge to defend the Second Amendment from gun grabbing groups and individuals who are trying to thwart our right to keep and bear arms.
In its 60-second message, which will air multiple times on 26 different cable networks beginning this week, SAF warns of continuing attacks on Second Amendment rights. The Foundation tells the nation how gun-hating radical groups are doubling down on their attacks against our constitutional rights.
“In our message, we warn the country about anti-gun rights extremists who are going state-by-state, pushing an agenda to ban the sale of common firearms, add gun registration and age requirement laws, pass restrictive carry laws and much more,” said SAF founder and Executive Vice President Alan M. Gottlieb. “SAF is leading the legal fight to stop this war on gun rights, but we need the help of millions of Americans who are willing to pledge their support and defend the Second Amendment.”
The new SAF advertisement will air on the following networks: Fox News, Fox Business, CNN, HLN, BBC News, Bloomberg Television, CNBC, MS Now, NewsmaxTV, NewsNation, the Weather Channel, Salem News Channel, the First TV, History Channel, Sportsman Channel, World Fishing Channel, Outdoor Channel, American Heroes Channel, Motor Trend, Comedy Central, Discovery, FX, Smithsonian, SYFY, Viceland and Paramount.
The advertisement asks viewers to call 800-699-0992 and press #1 to make their pledge to defend the Second Amendment.
“Every American who joins this fight helps us in our effort to defend, secure and restore Second Amendment freedoms for all Americans,” Gottlieb said.
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